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The people trying to save scents from extinction - BBC News

But why does a town’s smell matter? What valuable information is written into the odour of a city, street or building? It runs a lot deeper than just preserving a scent for its novelty, says Alex Rhys-Taylor of Goldsmiths University, who specialises in the multisensory experience of urban space. “I would say, through my research, that you can learn a lot about a city’s economy, a lot about its culture, through the sense of smell.”

Take London, for example. A deep breath of not-so-fresh air in a typical Central London street might bring you a waft of an Indian curry restaurant, an English pub and traffic exhaust fumes. “The smells and taste in London give you a strong sense of place, a sense of locality, and part of that is that contemporary cities reveal particular paths of migration,” says Rhys-Taylor. “It generally has global roots [and] that has to do with the city’s colonial history.”

But these particular smells, while omnipresent to those living in the city, will not be around forever. “What we increasingly see is the arrival of a transnational aromascape or flavourscape,” says Rhys-Taylor. “It is pretty much the same in every global city now: smell of pulled pork, flat whites, roasting coffee beans is an increasing one, microbreweries. There is a global constellation of transnational aromas and flavours associated with a transnational class, people that move around from city to city.”

This evolution of smells is the motivation for the work of UCL’s Cecilia Bembibre. Cities continuously lose their characteristic odours. Yet, even as scents are disappearing, developing new ones is becoming crucial to their conservation.

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"smell" - Google News
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The people trying to save scents from extinction - BBC News
"smell" - Google News
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