When you're near coriander or parmesan cheese, do you smell fresh sweetness or vomit and soap?
We explore what the nose tells the brain and how the brain understands this message.
Cognitive science tells us that the nose is a powerful biosensor which we often underestimate and underutilise.
And we hear how our sense of smell is being used by companies from Valentino to Cadillac to create their unique brand of scent.
Guests:
Co-founder and scent director, 12.29
Assistant Professor, Cognitive Science Program and the Department of History & Philosophy of Science
Indiana University
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September 29, 2020 at 08:08AM
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A love letter to smell - All In The Mind - ABC News
"smell" - Google News
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